Falken vs Yokohama: Which Tire Brand Is Better for You?

If you’re looking to get new tires for your vehicle, you will find yourself coming face to face with the famous tires of both Falken and Yokohama.

How can you choose between these and decide which type of tire is best suitable for all your needs?

This guide is designed to help you answer exactly that question.

What You Need to Know About Falken and Yokohama.

Falken is an emerging brand within the tire industry.

Entering the market at a relatively later stage than the rest of its competitors, Falken has managed to distinguish itself through its focus and dedication to creating a dependable project line.

Through utilizing its expertise in the motorsports industry, Falken has brought both speed and reliable handling to an average consumer.

Falken’s main focus has been to provide not only high-performance tires but also all-season touring tires.

When it comes to Yokohama, the recognition and brand that the company has built can be seen through its almost century-long existence.

Yokohama has a diverse product line and offers a variety of tires for everyday commuting to motorsports.

Utilizing the latest technology to improve performance and cost within each of their models, Yokohama specializes in extending tread life and improving fuel efficiency.

The Similarities Between Falken and Yokohama

Falken and Yokohama are both popular Japanese companies that have made a name for themselves within the tire industry based on the quality of their product line.

Both brands operate within similar categories such as Passenger Cars, Truck/SUVs, and Commercial Trucks.

Falken and Yokohama tires can also easily be found on motorsport and racing vehicles. 

What Tires Models Falken Is Known for?

There are numerous high-quality tires within Falken’s product line. Some of the most notable and popular choices among customers are listed below.

1. Falken Sincera SN201 A/S tire

Falken Sincera SN250 AS
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This is an excellent touring option that is designed to give you consistent and extraordinary performance in all seasons without fail.

The tires are a quiet, smooth, and reliable option that can exceed your expectations in all categories without putting too much of a burden on your budget.

For wet roads, the Falken Sincera series comes with circumferential grooves that direct water away from the tire and maintain consistent contact with the road.

Similarly, the tires also have a solid center rib that delivers superior handling and enhances the tire’s durability.

2. Falken WildPeak A/T AT3W

Falken Wildpeak AT3W All Terrain Radial Tire
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The Falken Wildpeak series is an ideal choice for any SUV, light truck, or any other All-terrain vehicle.

The tires are engineered for durability and excellent performance anywhere and at any time without fail. Even if you are not an expert in tires, you’ll be impressed with the dominating looks of the tire.

The irregular tread pattern gives an excellent grip and handling for any condition and the strong sidewall can resist all kinds of impacts that are common in off-roading applications.

3. Falken Ziex ZE950 All-Season

Falken Ziex ZE950 A/S Radial Tire
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The Falken Ziex All-Season tires are an excellent option for Sedans, sports cars, and crossover vehicles.

The tires are a perfect option for paved roads and deliver excellent grip in all conditions.

The most stand-out feature of the Ziex series is its asymmetric treads and durable design. You’ll get the most optimum grip and a 100% guaranteed comfortable experience on the road.

What Tire Models Yokohama Is Known for?

Yokohama offers several tires for customers within each category. Some of its leading tires are listed below.

1. Yokohama Avid Touring S

Yokohama Avid Touring S All-Season Tire
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The Yokohama Avid series is perfect if you are looking for an option that delivers a well-rounded performance in all weather conditions.

This all-season tire comes with everything you’ll need for reliable and long-lasting performance from your family sedan, minivan, or crossover.

The tire series has limited off-roading capabilities and delivers excellent performance in both wet and dry conditions.

Similar to all Yokohama tires, the Avid Touring series also comes with a 65,000-mile warranty and a 30-day trial period.

If you are not satisfied with the quality and performance of your tire, you can simply contact Yokohama and get your money back.

2. Yokohama Geolandar A/T G015

Yokohama Geolandar A/T G015 Tire
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The Yokohama Geolander is an ideal option that redefines expectations from an all-terrain tire.

This series comes with all the superior capabilities you can expect from the most high-end models in the market.

From durable off-roading performance to a comfortable ride on the road, you’ll find the Geolander A/T up to the required standards.

Once again, the Yokohama A/T GO15 offers the same standard warranty of 60,000 miles in addition to a 30-day trial period. This is a testament to the manufacturer’s confidence in the quality and overall reliability of their product.  

3. Yokohama ADVAN Sport V105

Yokohama ADVAN SPORT V105
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What are the features you expect from a sports tire?

Performance, enhanced handling, comfortable ride, and excellent durability.

The Yokohama ADVAN Sports tires are a perfect choice that delivers all of these features and more at the most reasonable price.

The Advan Sport V105 is a summer tire that delivers excellent performance on paved roads. Moreover, the solid rib and innovative tread design ensure that your tire continuously performs at its best for a very long time.

Comparing the features of Falken and Yokohama


When it comes to Falken, the notable pressure of the brand within the industry despite its relatively short span of existence is a testament to the quality of its tires.

Many motorsports’ competitors and commuters choose Falken tires as their first choice.

All Falken tires are evaluated on the National Highway Safety Administration’s (NHTSA) system and all have excellent high scores based on their quality.

The quality of Yokohama can be cited throughout its long history.

Not only does the company utilize a sustainable manufacturing line but its high-quality models frequently feature a list of best tires in multiple categories.

Similar to Falken, Yokohama is evaluated through the NHTSA system and has consistently high scores on all its models.

Compared to the popular models of Falken, Yokohama is rated relatively higher.

Who’s More Durable

Falken tires are known for their durability. Tires in Falken’s product line provide customers with exceptional durability that stays consistent throughout its use.

Yokohama on the other hand utilizes the latest technology to provide one of the most durable tires in the market.

The durability of both the products is nothing to scoff at., Falken’s models, however, are more renowned for their durability compared to Yokohama.

Most Affordable

Falken tires can cost anywhere from $150 to $240. This may seem like a lot but considering that several similar performance tires can cost anywhere from $300 or above, you get a lot of value for your money.

Yokohama, however, is cheaper. Not only are the tires more affordable compared to Falken, but they also offer long-term value in terms of usage and mileage.

Even a model under $100 can provide you with thousands of miles before it needs to be replaced.

Ride Comfort/Road Noise

Falken tires provide an incredible riding experience.

Its all-terrain tires deliver high performance through Icey, wet or dry roads. They’re known for their low noise level.

Similarly, Yokohama tires perfectly balance performance with a highly comfortable ride. However, certain tires of Yokohama have been reported as being noisy.


Performance is a key focus of Falken and Yokohama.

The tires of both companies are well recognized as high-performance tires, capable of delivering a comfortable and smooth ride.

However, Falken is reported to have less fuel efficiency compared to Yokohama but its excellent highway performance in several categories is no less than perfect.


Falken and Yokohama are highly responsive to your commands. They give absolute control to you during the ride and hence, are considered to be an ideal choice for any driver worried about safety. The all-terrain tires of both companies are able to perform and have excellent handling capabilities in dry, wet, rainy, or snowy weather.


Yokohama tires are distinguished in the market due to their long and excellent tread life. The Falken on the other hand has several models which wear quickly.

Tire Warranty Cover

Yokohama provides the industrial average tire warranty on most of its tires. But when it comes to the Falken, the company as a whole goes above and beyond the industrial norms.

The Falken has average tread warranties ranging from 55,000 to 70,000 miles. In comparison, Yokohama warranties average around 50,000.

What are the features that stand out the most?

Both Falken and Yokohama loosely compete with each other and have a similar target market today. However, there are still some differences between the type of consumers both brands appeal to.

Yokohama, for instance, stands out as one of the most eco-friendly tire brands in the market.

The company focuses on sustainable initiatives and tries to manage its reputation as an entity that cares about the environment.

That’s why you’ll see that most Yokohama tires are designed with a focus on the economy and have better rolling resistance and other features that improve the economics.

On the other hand, Falken leans more towards performance and durability.

They are a perfect choice for everyday users whose primary concern is to have a reliable tire that can last for years without much deterioration in performance.

If you have a history of rugged use and want to forget about your tire maintenance, then Falken will be a better choice.  

Frequently Asked Questions

Verdict: Is Falken better than Yokohama?

As always, there is no clear answer to this question. Both companies manufacture premium quality tires and it’s hard to find a flaw in both of them.

However, both Falken and Yokohama have their set of advantages and disadvantages.

Generally, regular users who need a reliable and economical option that performs continuously would go for Yokohama because of the brand’s reliable performance and focus on the environment.

Similarly, users that need a durable option that remains operational for a long time would go for Falken tires.  


Dean Alvarez, TireForge Head Author

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